Marketing Writer - Health Plan

Position: Marketing Writer - Health Plan

Job ID: 160244

Location: US-TX-Houston

Department: Corporate Marketing

Talent Area: Professional - Non-Clinical

Full/Part Time: Full-Time

Regular/Temporary: Regular

Shift: 8a - 5p

About Texas Children's Hospital

The Texas Children’s Hospital system is the largest pediatric integrated care system and is an industry leader in pediatric population health.    Founded in 1996, Texas Children’s Health Plan is the nation's first health maintenance organization (HMO) created just for children and pregnant women.   We are an Integrated Community System providing holistic care that empowers families to live healthier lives.    Texas Children's Health Plan is also the largest combined STAR/CHIP Managed Care Organization in the Harris County service area.  Currently, the Health Plan serves more than 450,000 members across three state territories (Harris, Jefferson, North East), who receive care from our network of more than 1,100 primary care physicians, 3,200 specialists, and 70 hospitals.   To join our community of 13,000 dedicated team members, visit for career opportunities. You can also learn more about our amazing culture at  


We are searching for a Marketing Writer -- someone who works well in a fast-paced setting. In this position, you will write and develop internal and external communication material.


Think you’ve got what it takes?

Responsibilities :

  • Plans, researches, writes, and edits internal and external marketing deliverables including brochures, magazines, videos, advertisements, news releases, newsletters, direct mail, and website copy
  • Facilitates the strategic development and execution of the visual and verbal communications messaging across all external marketing materials. Ensures that collectively a consistent and integrated brand identity is executed across all collateral
  • Collaborates with key internal stakeholders to develop external communication plans for their departments
  • Consults with departmental teams to plan marketing strategies and deliverables
  • Continually identifies new and cost-effective methods of communicating externally (competitive research, new vendor identification, etc.)
  • Identifies feedback methods and ways to track and measure the success of all communication efforts
  • Plans, designs, and implements feedback solutions, both for readers and content providers
  • Identifies ways to periodically track readership and success. Makes recommendations as to which communication methods work best for each external audience


  • Being fully vaccinated against COVID-19 is required for all employees unless approved for a medical or religious exemption
  • Bachelor’s degree in Liberal Arts, Business, Marketing, Public Relations, Journalism or Mass Communication required
  • 1 year writing experience required

Apply Now
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