Senior Public Relations Specialist
Position: Senior Public Relations Specialist
Job ID: 165944
Location: US-TX-Houston
Department: Corporate Marketing
Job ID: 165944
Location: US-TX-Houston
Department: Corporate Marketing
Talent Area: Professional - Non-Clinical
Full/Part Time: Full time
Regular/Temporary: Regular
Shift: 8a - 5p
Full/Part Time: Full time
Regular/Temporary: Regular
Shift: 8a - 5p
About Texas Children's Hospital
Founded in 1996, Texas Children’s Health Plan is the nation's first health maintenance organization (HMO) created just for children. We provide STAR/Medicaid and Children's Health Insurance Program (CHIP) to pregnant women, teens, children and adults in Houston and surrounding areas. Currently, the Health Plan has more than 375,000 members who receive care from our network of more than 1,100 primary care physicians, 3,200 specialists, and 70 hospitals. Texas Children's Health Plan is also the largest combined STAR/CHIP Managed Care Organization in the Harris County service area.
To join our community of 14,000+ dedicated team members, visit texaschildrenspeople.org for career opportunities. You can also learn more about our amazing culture at infinitepassion.org.
Texas Children’s is proud to be an equal opportunity employer. All applicants and employees are considered and evaluated for positions at Texas Children's without regard to mental or physical disability, race, color, religion, gender, national origin, age, genetic information, military or veteran status, sexual orientation, gender identity, marital status or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved.
Summary:
We are searching for a Sr. Public Relations Specialist -- someone who works well in a fast-paced setting. In this position, you will be responsible for developing, implementing, and managing strategic media relations and public relations on a local, regional, and national front. In addition, this role will focus on sharing stories and initiatives with the internal audience.
Think you’ve got what it takes?
Responsibilities:
- Acts as public relations representative for the overall hospital and/or service lines and programs
- Develops comprehensive plans to proactively drive strategic story opportunities across appropriate media outlets
- Works to media train key hospital spokespeople to confidently and appropriately respond during any interaction with media contacts including: filmed and/or live media interviews, news conferences, etc
- Identifies appropriate media contacts to target for specific initiatives/audiences
- Knows when/how to drive stories beyond local market media to national/regional exposure and how to leverage community/local media, events and programs against strategic goals
- Prepares talking points and helps prep spokespersons as directed by department leadership
- Partners with marketing colleagues to develop PR plan components for integrated programs against specific business initiatives
- Oversees the PR internship program and effectively manages, as well as reviews and approves the projects interns work on
Qualifications:
- Being fully vaccinated against COVID-19, including any booster dose(s) of the COVID-19 vaccine recommended by the Centers for Disease Control when eligible, is required for all employees at Texas Children’s, unless approved for a medical or religious exemption.
- Bachelor’s degree required
- 3 years’ public relations experience required. Journalism experience may be considered
- Experience in the public relations field including national PR experience with a top tier entity/client preferred
- Experience in healthcare or not-for-profit preferred
- Experience in corporate communication preferred
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